MarkSpark Finalists and Jury

MarkSpark finalists with the jury (Sh. Harsh Agarwal, director, Emami, Mr. N Venkant, CEO, Emami, Mr. Rajesh Mehta, VP Marketing, Emami and Dr. Keyoor Purani, IIM Kozhikode), Emami HR team and Rushina Mehrotra, Brand Executive at MarkSpark finals at Emami headquarters in Kolkata

Marketing Mutants from IIML are the MarkSparks!!!

In a very close and hard faught finals at the Emami headquarters in kolkata on January 19, 2007, Rohini Nanduri and Abhishek Jha of IIML were declared the MarkSpark winners for the year 2007. Diwali Sparks from IIFT, Reckers from NITIE and Dumb and Dumber from XIMB remained the runners up in that order.

The final position of the teams is as under:

Rohini Nanduri & Abhishek Jha - Team Marketing Mutants, IIML (Winners)
Siddharth Vaya & Jitin Bhasin - Team Diwali Sparkz, IIFT (1st runnerup)
Ankita Pandey & Saurabh Jain - Team Reckers, NITIE (2nd runner up)
Jugnu Pati & Anunay Patnaik - Team Dumber & Dumber (3rd runner up)

Speaking to the organizers, Rohini of the winning team said that the feedback provided by the jury at the pre-finals stage was really helpful in shaping our final presentation. 'MarkSpark has been really a great experience and we would really look forward to see how company considers to implement our proposal', she added excitedly.

Congratulations to all the 4 teams who take away the prizes!!!

MarkSpark finalists!

4 teams that go to MarkSpark finals are...:

NITIE Reckers
IIFT Diwali Sparks
XIMB Dumb & dumber
IIML Marketing Mutants

Wish them and cheer them as they battle it out to be the MarkSpark on Saturday, January 19, 2008 in Kolkata.

all the best !!!

First Phase Results....

Hi!

Sorry guys for the long wait!!

Following 8 teams have been able to show their spark in the first round as per our jury:

FMS Team Acumen
IIMK Reva
IIML Marketing Mutants
XIMB Dumb&Dumber
NITIE Reckers
IIFT Diwali Sparks
MDI Mandevians
IIMB 2B

The short listed teams go to pre-final round and they have been informed individually about the next steps. Congratulations to the short listed teams!

Thanks all of you to participate in emami markspark.

Wishing you all a Mark'Sparkling' Diwali!!!

To all the Mark'Sparklers' and all the other 'sparks' at the b-schools.


Wishing you all a very happy and sparkling Diwali!!!

Thank you for the participation and all the support to Emami MarkSpark.

Soon, some of the mark'sparklers' would have one more reason to celebrate!!!

All the best

Last 2 days to show your 'spark'

Hey, in the middle of so many deadlines, you deserve one more reminder. and this one is important for all those who think there is only 11th hour!!!

2 days to go. rather 1 night to go. let tonight be the night for markspark. don't wait further.

iimb after showing initial enthu seems to have taken a back seat. hardly 1-2 entries so far as indicated by our 'response tracker'. other iims have more. c'mmon guys at bangalore, there is a big big world beyond IT!!! after all don't forget wipro's original business has been FMCG!!!

'response tracker' alert: XLRI, FMS, ISB, iima - more entries from you are expected.

markspark@emamigroup.com. yes, that's where your submissions alongwith registration form should reach by 7th nov (midnight 1159hrs!!! take into account the internet speed at your campus).

all the best!!!!

'Markspark' Buzz Beyond B-schools

While top b-schools across country are talking the markspark and busy cracking the case, leading publications such as Hindustan times, Asian age, loksatta and agency faqs among others took note of the competition in various reports published in them over last week.

Mr. Rajesh Mehta, VP Marketing at emami ltd. seems to have very high expectactions from the b-school studnets as he believes that this is a 2 way transfer of knowledge and the young minds, through such cases, can help corporates take crucial decisions as much as the students gain intellectually from this exercise.

a considerable number of strategy proposals (case solutions) have been received so far at markspark. and a lot of others have indicated that their submissions are 'on the way'!!!

guys, it seems that corporates have very high expectations and markspark is sure that you won't let them down!!! put your best effort and go for the 'kill'!!! don't forget the last date: novemeber 7, 2007